MotiveWeb™ - Motive's Content Management System (CMS)

Motive's Content Management System, MotiveWeb™, is an easy to use, on-the-page content editor that allows people with no technical experience to manage, edit and update their website with ease.

MotiveWeb™ is an innovative and unique content management product which is way ahead of the competition in terms of both its features and it's flexibility and allows you to easily manage any number of websites with full standards compliancy and SEO friendly content.

MotiveWeb™ utilises XSLT for its presentation layer rather than the standard .net approach to editing. The benefits are that the system converts your data into highly clean html code, enhancing search engine optimisation, plus your website content can be used for any number of designs - therefore your website is not limited by pre-defined templates and you are able to easily change the design of the site or specific pages.

Features of MotiveWeb™ include:

• WYSIWYG editing - users don't need to learn how to use a complex editor and can see the page they are editing as they progress.
• XSLT approach - the flexible code can fit into any design, allowing you to make your site as diverse as you like, with different page templates for different products or campaigns you may have running at that time
• Flexible content - your site can be viewed from any Internet enabled device without the need for multiple sites or different URL's
• SEO Friendly Content - the source code is minimal and clean due to the XML coding. This makes pages within your site very easy for search engine spiders to index and speeds up load time for users. These two factors will lead to your page being placed higher in the search results.
• SEO Friendly URL's - MotiveWeb™ will help with your SEO strategy enormously as you can pick and choose what you want the URL of a page to be - this is all done within the editor. The system also automatically generates SEO friendly URL's rather than long query strings which search engines don't understand.
• Accessibility Compliant - all content will be automatically rendered in order to meet accessibility standards and relevant legal requirements.
• Precise User Profiles - MotiveWeb™ allows you to specify users and user allowances. You can be as specific as having a single user who can only edit a single section of a web page. You can also have as many users as you wish and categorise them in groups.
• Activate and deactivate pages - you can create a page and then specify when you want the page to go live and when you want it come down. This is a great tool for companies running Christmas campaigns, for example, as you can target exactly when you want pages to appear without relying on a member of staff to remember to take the page down.

To find out more about MotiveWeb™ please don't hesitate to Contact Us

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